8. What are the challenges posed by paid news and political advertising in conducting free and fair elections? Discuss, in brief, the need to amend the Representation of People's Act to regulate this issue. What other steps can be taken to address it?

Approach:

♤ Introduce the phenomenon of paid news.

♤ Enumerate the challenges posed by paid news and political advertising in conducting free and fair elections.

♤ Highlight the need to amend RPA to regulate this issue.

♤ List the other steps that can be taken to tackle it.