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The tourism industry in India is confronted with many problems: Some of the problems of the tourist industry are given below:
(i) Lack of adequate infrastructure (transport, banking, and hotels)
(ii) Complex visa formalities
(iii) Multiplicity of taxes
(iv) Problem of law and order in some of the regions of the country like Jammu and Kashmir, and the states of North East India
(v) Safety and security of the tourists
(vi) Inadequacy of qualified tourist guides
(vii) Absence of participation of the people
Despite all these shortcomings and problems, India has great potential for tourism development. The World Tourism and Travel Council (WTTC) has estimated that India’s travel and tourism potential can provide a substantial resource to economy (Rs. 500,000 crores to GDP) by 2010. The World Tourism and Travel Council has suggested the following four-fold plan of action to achieve the potentials of tourism: